Using Omniture Plug-Ins to Track Search Results Filters
It’s helpful to know how users refine their search after they land on a search results page. As I was implementing tracking to do this I struggled to find clear documentation on the web, so in this...
View ArticleDiscovering Successful Content Through Search Keyword Analysis
Search keyword analysis is a unique and powerful tool for the web analyst; it’s the only time users explicitly tell us what problem they are looking to solve by visiting our site. Elsewhere we divine...
View ArticleThere’s Something About Ada
Ada Lovelace: The First Computer ProgrammerShe was the only legitimate daughter of the poet Byron, which alone was enough to make her famous in Victorian society. When she was twelve, she decided that...
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